Favorite Family is a Belgian brand specializing in natural skincare products, specifically designed for highly sensitive individuals. Our mission? To create a clean, authentic brand identity that truly reflects the values of this emerging beauty brand. Favorite Family is good for you, your skinn and even our wonderfull planet.

Their tagline, "Made for the sensitive, loved by all," perfectly captures the essence of the brand: creating products tailored for even the most delicate skin.

Their first product to hit the market: the Prebiotic Bodywash. Followed by a carefully curated range—shampoo, conditioner, toothpaste—each with its own distinct color, creating a harmonious yet vibrant collection.

Do you want to join the framily?

Branding

Art direction

Graphic design

Logo design

Copywriting

Package design